Why you should use a template for your campaigns

An email template is an HTML file that you add your content within it. You can create one yourself, find a free one online or hire someone to do for you. Why do I need a template? Drafting an email campaign content can take a lot of time. From hours to days depending on the […]

Digital marketing and social distancing

While more and more people turn to tech jobs, the majority worldwide still relies on jobs that require traveling to their workplace or their customers’ location. With the COVID-19 restrictions imposed by governments worldwide, this was practically impossible. Although, this unprecedented crisis led to some interesting changes for Q1 in many different areas. According to […]

Email Marketing VS Social Media

Among marketers has been long discussed around the impact and effectiveness of email marketing and social media posts in digital marketing. No, there is not a battle between these two but it is important to be able to tell the difference between them in order to build your marketing strategy. Email has been around for […]

COVID-19-OUTBREAK

Your email campaigns to raise awareness on COVID-19

A few days ago the World Health Organization (WHO) declared COVID-19 a pandemic. Therefore it is very important to inform wide masses on the measures organizations, businesses and individuals will be taking to prevent a further spread of the virus. The World Health Organization is constantly sharing updates on the situation and the latest findings on […]

Slice your lists and speak to the right people

Having large subscribers’ lists sometimes can be hard to manage. No matter whether you are a large or small business, you might have lists with thousands or millions of subscribers registered on them. Chances are that these people might be interested in different services or products you offer and if you want to convert those […]